Designing and Managing a Research Project
By:Michael Jay Polonsky,David S. Waller
Published on 2005 by SAGE
Designing and Managing a Research Project is a concise, easy to read text designed to guide business students through the various aspects of designing and managing research projects. The focus is on research projects that have a solid academic basis, although some implications for more applied projects are also highlighted. It is divided into three main sections, |Laying the Foundations|, |Undertaking the Research|, and |Communicating the Results|, which present a logical flow for the research project. A unique aspect of the book is the inclusion of particular chapters on topics like supervision, group work and ethics, and the focus of the discussion of data analysis (qualitative and quantitative). The authors have applied their years of past experience in supervising student projects, when writing this book to provide some actual examples of problems and practical guidelines.
This Book was ranked at 31 by Google Books for keyword essential research skills.
Book ID of Designing and Managing a Research Project's Books is DILixIyB3UUC, Book which was written byMichael Jay Polonsky,David S. Wallerhave ETAG "ftQflyVXWds"
Book which was published by SAGE since 2005 have ISBNs, ISBN 13 Code is 9780761922490 and ISBN 10 Code is 0761922490
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Book which have "232 Pages" is Printed at BOOK under CategoryBusiness and Economics
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